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Evidence library

Every entry is filedby what it can evidence.

Quantified evidence

Lolla's: EGP 1.6M in sales in three months at 8x ROAS

Scale e-commerce sales using Meta Ads with a performance-led approach.

Published with figures. The revenue, return and timeframe below belong to this engagement only and do not guarantee future outcomes.

  • EGP 1.6MSales
  • 8xROAS
  • 3 monthsTimeframe
Read the quantitative case

Also on file with figures

  1. NOIR

    Luxury kids fashion e-commerce

    • EGP 180KRevenue
    • 180Orders in October
    • 5.88xROAS
    • +42%Conversion rate
  2. Dr. Scent Egypt

    Premium fragrance e-commerce

    • 300%ROI
    • +25%Website traffic
    • +20%Conversions
  3. Koma Agency

    B2B services lead generation

    • 140Qualified leads
    • EGP 40Cost per lead
    • 10Clients closed
    • +30%Qualified inbound
  4. Boutiqaat Abaya

    Saudi e-commerce and marketplace

    • 47Live merchants
    • 272Products
    • 37Website forms
    • 35WhatsApp conversations
    • SAR 2,270Test spend
  5. Pontou

    Toys e-commerce

    • EGP 90KSales
    • 5.6xROAS

Context led work

This entry is shown without numbers on purpose. Published scope and context are shown without performance figures, and nothing is estimated to fill the gap.

07 / Tracking, measurement and marketing operations

Marketing systems, tracking architecture, and AI-assisted workflows

Marketing operations, tracking architecture and AI-assisted workflows, across GA4 and GTM.

Verified work across tracking, measurement, marketing operations, automation and AI-assisted workflows.

Context markers, not metrics

  • GA4 + GTMMeasurement
  • AutomationOperations
  • AI-assistedWorkflows
See the systems scope